In March 1969, PLAYBOY published a reader’s Letter to the Editor that detailed the dangers of conversion therapy—a discredited practice that aims to change someone’s sexual orientation or gender identity. The headline: “Gay is Good,” a reference to the 1960s rallying cry for LGBTQ equality.
Today, we’re calling on all to be inspired by the “Gay Is Good” rallying cry and celebrate free expression. Because Pride is good. To that end, we’ve created the PRIDE IS GOOD collection—our “call to ears” to wear your pride featuring original work by seven queer artists, such as Loveis Wise.
Inspired by the question “What does Pride mean to you,” Wise crafted a collage that is both powerful and beautiful. “My work often explores body positivity, mental health, race and social justice,” says Wise. “For this piece I focused on community and connectivity, and the many ways we fight for our rights to love one another.”
Net proceeds from select items within the PRIDE IS GOOD collection will benefit The Trevor Project’s 50 Bills 50 States initiative to end conversion therapy and its ideology of shame in the U.S. and around the world.
So celebrate free expression. Stand with the queer community. And wear your pride loudly.
These smooth fabric white Pride T-Shirts feature a rainbow flag on the front and are made of soft, ultra-durable 100% Pima cotton. Available in Men’s Unisex Crew and Women’s Crew.